@bskeet said in KU ROSTER 2026-27:
@approxinfinity said in KU ROSTER 2026-27:
@DCHawker Louisville has more money than us.
Is this true? Louisville? An Adidas school in the ACC?
If so, that's really frustrating because I thought we were the flagship Adidas school for MBB. Also, ACC doesn't have the media deals that the B1G and SEC have. ACC and B12 should be relatively equal.
So how is it that Louisville has more $$ pull than Kansas? Not saying it's not true-- just wanting to understand.
We are still the flagship school for Adidas, but KU doesn't have the corporate sponsorships that Louisville has so that's why Louisville has more money for basketball NIL. Louisville with YUM brands, Arkansas with Tyson foods, Houston with Landry's, and Memphis with FedEx (I'm sure there's others too I don't know off the top of my head) are why those schools can go out and outbid anyone and why Memphis has tried for so long to get into a P4 conference.